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Frequently Asked Questions

FAQ – Search Engine Optimisation (SEO)


One of the most intriguing topics to anyone interested in SEO or growing their business online. it is a starting point of what everyone wants to know.

With our frequently asked questions guide we want to ensure that we satisfy some of your concerns and answer some of your Search Engine Optimisation questions - Contact us today to grow your business.

SEO Questions and Answers

The goal of a FAQ page is synonymous with the meaning of SEO – provide the best answers to the question your audience is asking…

Incorporating keywords into a page, optimising title tags and meta descriptions, adding structured data – all of these practices contribute to the SEO value of your FAQ page for Google…

Can I do digital marketing from home?

Recently rated one of the best jobs in the marketing and advertising industry, copywriting is an obvious choice for home working. After all, the work you produce including web copy, ebooks, sales materials, blogs, and articles says far more than the hours you clock in an office.

In fact there are many opportunities out there for home workers or remote workers especially in the digital marketing.

Which companies are doing best in digital marketing?

In the ever-changing landscape of digital marketing, it can be hard to examine what works and what does not. A good place to start is by looking at the brands at the forefront of the digital marketing world and analyze what worked for them. There is no need to reinvent the wheel.

But there is a lot of misinformation and weakly executed digital marketing strategies out there. It can be hard, but not impossible, to execute a digital marketing strategy. That connects with your customer, increases your brand awareness, and adds money to your bottom line.

How much does a digital marketer charge?

Pricing is one of the most plaguing questions out there when it comes to building an agency, or any business for that matter. Setting or changing the pricing for your business can feel daunting. After all, the stakes are high. What happens if you lose clients who don’t want to pay the new rates?

With the continued growth of digital marketing, it is no surprise that more businesses want to partner with trusted Internet marketing agencies. The question is, how much should you spend on digital marketing?

That answer depends on several factors exclusive to your business, such as your marketing budget and goals. That is why we’ve created this comprehensive resource for exploring the average cost of digital marketing.

Is digital marketing worth it in 2020?

The average salary paid to digital marketing professionals is quite high as per industry standards. The industry is becoming an extended arm of the marketing division of every company, there is going to be a surge in demand for digital marketing professionals, thereby leading to better salaries...

Digital marketing gives you the opportunity to be in contact with your audience always. Though digital platforms open endless opportunities for businesses, they can harm a brand's reputation if not handled well... With a strong website and social media channels, you can create a trust in the market.

How much does SEO audit cost?

Whether you’re a small to midsize business or established enterprise, you can expect to pay between €950 and €10,000 for an SEO audit. Granted, if you’re a larger company with a bigger website, you will have higher SEO audit costs than a startup with a small site.

As mentioned an SEO audit can take anywhere from 2 to 6 weeks. During this time an SEO specialist is analyzing and uncovering SEO opportunities on your website.

How much money can you make doing SEO?

If you've been considering giving SEO writing a try, this will help you get ... Because we rank so highly for that keyword, lots of people come to this and because of this, there was a boom in the number of people doing it.

As a freelancer, that’s what determines your income. 5–6 hours a day on SEO (not including any content creation) would allow you to service 14–15 clients a month. If you have 10 clients at €300 a month, that’s €3,000 (and leaves you time for business stuff). Those same 10 clients at €600 a month doubles your income.

Why is SEO so expensive?

Compared to traditional advertising, SEO is cost-effective. Most of our clients will tell you SEO is the best return on investment. SEO Is an Investment. To be frank, SEO is not expensive. Compared to other marketing methods, including paid advertising,

SEO is affordable for three reasons: It takes time to show results, it requires a lot of resources to build and maintain a campaign, and it often relies on the expertise of an SEO specialist to develop and grow your strategy...

How can I learn SEO at home?

That means if you want to learn search engine optimization (SEO), you'll have to take matters into your own hands. Having run an SEO firm for the past 10 years I had to train myself on everything I know.

There’s no better resource I’ve found as a starting place to learn SEO than The Beginner’s Guide to SEO from Moz. It’s free, and it starts out answering the most basic questions like “What is SEO?” Read the entire guide once and you’ll know more than the people sending you those spam SEO emails every day. Read it twice and you’ll know more than a lot of the so-called SEO experts.

Where do I put keywords for SEO?

Keywords are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that searchers enter into search engines, also called "search queries." If you boil everything on your page — all the images, video, copy, etc. — down to simple words and phrases, those are your primary keywords.

Identify Keyword Opportunities. Before you can target anything, you need to determine what keyword phrases are likely to bring in relevant traffic.
Narrow Down Your Topic.
Write and Optimize Your Post.

How do I find SEO keywords?

Besides the Keyword Planner, you should also check out Google's other free tools like Google Trends, Search Console, and Google Analytics when building your SEO strategy.

Your SEO keywords are the keywords and phrases in your web content that make. Implementing keyword SEO will help your site rank above your competitors.

How do I start SEO?

1. Learn what your customers are actually searching for.
2. Create pages optimized for search.
3. Make sure your website is accessible to both search engines and humans.
4. Build backlinks from other websites.
5. Tracking your SEO success.

Does Google charge for SEO?

When making decisions about how to invest your time and online marketing dollars, there are a few important distinctions to consider, including the difference between PPC (pay-per-click) ads and SEO (search engine optimization) rankings...

SEO, or Search Engine Optimization, is the practice of including content on your site that has the potential to improve your site’s visibility to search engines and their users – in other words, it can help your site show up more often in relevant searches...

How many hours does SEO take?

Being able to see results from your SEO efforts can take so long because you can bet that majority of your competitors are also investing in SEO, and it's not something done overnight.

It takes time to research your market industry and competitors along with performing necessary analyses and producing SEO optimized content.

Can I do SEO on my own?

You can absolutely do SEO yourself. With some research and lots of practice, anyone can learn how to do SEO for their business. But before you start, it's important to understand some SEO fundamentals, like… what is SEO?

Is SEO worth the money?

If you're a small, one-person shop, then SEO is still a very important investment, but it may make more sense to perform SEO on your own than to hire an agency to handle it for you...

To answer the question, yes, SEO is a valuable investment and is worth the investment.

Is SEO still relevant in 2020?

While some traditional marketing methods may be becoming obsolete, SEO is here to stay in 2020. Whether you invested in SEO early or are getting started, it can still be a major driver of traffic and leads to your website.

SEO is not dead, it's changing. Sure, click-through rates are going down and Google keeps adjusting its algorithm but that's to be expected. Google has made it so you can target your ideal customer through SEO or paid ads.

What is internet marketing service?

Also called online marketing, internet marketing is the process of promoting a business or brand and its products or services over the internet, Internet marketing services come in a variety of shapes and sizes. In some instances, these companies only have one service .

What an advertising agency does?

An advertising agency often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients.

How much does a brand agency cost?

In general, pricing is determined by how many people are working on your branding project and the complexity of your deliverables. Approximate cost: €4500-€17,000 - freelancers and small firms, €25,000-€70,000 - large firms.

What does a SEO consultant do?

SEO Consultants analyses, reviews, improves websites and search engine results performance, and incoming links as a critical part in conveying expert advice, guidance, actionable tasks, and recommendations that enable business owners to grow, generate leades, more customers online.

Do I Really Need SEO?

Yes you do - SEO is a great way to market your business online. SEO can be a more cost-effective way of getting some ROI, but a small budget usually means low-effort work with very little strategy behind it. Not to knock anyone down here, but there are an awful lot of SEO agencies that will charge punitive amounts and promise SEO miracles.

Can you do SEO for free?

Free tools like Google's Keyword Planner, SEMRUSH and Ubersuggest are good places to start your keyword research. If you have the funds (which you may, if you do your own SEO).

What is the most popular social media in Ireland?

Statistics at the beginning of 2020, suggest that the most popular social media website in Ireland is Facebook (54% have a Facebook account) followed by Twitter (15 %), LinkedIn (14%) and Google+ (also 13%).

What are the top 10 social media apps?

Facebook. Facebook is one of the most widely used apps in the world.
YouTube. YouTube is a video hosting service.
WhatsApp. WhatsApp is a freeware instant messaging platform.
WeChat.
Instagram.
QQ.
TikTok.
Twitter.
Snapchat.
LinkedIn.

What are 4 examples of social media?

Social Networking Sites.
Image Sharing & Messaging Sites.
Video Sharing Sites.
Social Blogging.
Social Community and Discussion Sites.

What is link building services?

A link building service is a digital marketing service performed by an experienced SEO consultant or an SEO agency that helps a company acquire backlinks through link building activities. Link building activities include manual outreach and guest blogging.

What does a link builder do?

Link builders work in content publicity, advertising their site's content and quality pages to other websites with the hope that those websites will link to their own. Link builders accomplish this in many ways, including email campaigns, contacting article directories, posting on forums.

Does link building still work?

Do Backlinks Still Matter In 2021? Absolutely. If you want to manage a successful, long-term SEO strategy, then backlinks cannot be ignored.

How much does link building cost?

You can expect to pay between €150-€350 per hour or €1,500 – €7,000 per month on average. Now that you know the costs of working with link building agencies.

What is SEO?

Search engine optimisation - SEO is the practice of getting targeted traffic to a website from a search engine's organic rankings.

what is digital marketing?

Digital marketing is the component of marketing that utilises internet and online based digital technologies such as desktop computers, mobile phones and other gadgets, digital marketing specifically refers to achieving marketing objectives through applying digital technologies.

what is social media marketing?

Social media marketing (SMM) refers to the use of social media and social networks to market a company's products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone.

what is globe boss?

Globe Boss is a top digital Marketing Agency, our SEO Agency stands out because we drive traffic and generate conversions for businesses. Globe Boss offers search engine optimization services to businesses to help them improve their visibility online. Search engine optimization is the process of making changes to your website design and content to make your site more attractive to the search engines which in turn makes your online presence and business grow.

what does globe boss do?

We are a top Internet Marketing Service provider because we deliver game changing results for great brands.

How much does an SEO expert cost?

An average SEO expert charges between €75 and €110 per hour. Further, the average monthly retainer lies somewhere between €700 and €1,400 per month.

Is SEO a good career?

Yes certainly, SEO is a great career and it pays real good once you learn the necessary techniques. You also get a kind of satisfaction from seeing your customers rankings climb to the top of SERPS - Search Engine Results Page.

Is Globe boss a great digital Marketing Agency?

Globe Boss is the best Digital Marketing Agency in Dublin, Ireland

Can Globe Boss SEO Agency Help My business?

Yes we can - we deploy the best techniques and we are staffed by professionals.

Does Globe Boss build web sites

Yes we build the best websites in Dublin.

What does Globe Boss know about Google Algorithm?

We observe and follow the ever changing google algorithm in order to place your business rankings to the best SERPS position.