What is SEO Competitor Analysis and why is it important
An SEO competitor analysis is the act of checking out your industry's competitive landscape online, evaluating your SEO competition and analysing the data you uncover to boost your own website SEO and climb up the rankings.
SEO competitor analysis works as a powerful research strategy in helping you to rank higher, get more traffic, and earn more conversions. It helps by uncovering SEO opportunities you may not have seen otherwise.
Boost your earnings and Rankings
When you want your website to be more visible and rank higher than others in your industry, you need a search engine optimization (SEO) competitor analysis. This type of evaluation is essential for pinpointing strengths and weaknesses in your site and staying ahead of the competition.
Monitoring and trying to better your direct competitors is what keeps firms sharp. It encourages innovation, prevents complacency and offers inspiration to improve. SEO competitor analysis is how you achieve SEO success in the area of web traffic and SERP ratings.
How To seek Your Competitor’s SEO
- Look at your competitor’s keywords.
- Learn about their domain data and backlinks.
- Gather data about your competitors’ social media presence.
- Analyze the top websites.
- Check their on-page SEO.
- Look at your competitor’s website speed.
What are my Competitors doing
Taking your competitor’s strengths and weaknesses and using them to improve your own performance is just good business. Every company in any field should always keep a close eye on what their main rivals are doing. It’s no different when it comes to SEO.