What is International SEO?
International SEO is the process of optimizing your website so that search engines can easily identify which countries you want to target and which languages you use for business.
International Technical SEO & Local Audience Intent Research
Content Transcreation and International Site Structure
Competitor Analysis and On page Optimisation
Reach A Global Audience Easily And Effectively With International SEO
Global SEO Strategy
International or Global SEO means geo-targeting on a larger scale. Sites need to be tailored to each individual location, their most used search engine, their language, their currency and the search volumes in that region.
Global Content Strategy - Our SEO experts would build a content strategy with your target audience and business goals in mind. This will involve the creation of a framework for creating and managing content that will perform well once published in the chosen languages, cultures, and regions.
Although Google is the main search engine in most countries, other countries like China, Russia and Korea use Baidu, Yandex and Naver respectively, meaning a different international SEO strategy is needed.
Techniques for International SEO
With a strategic blend of technical knowledge, language expertise, and an understanding of multicultural search behaviors, we have delivered measurable impact on the SEO performance of major international brands.
International SEO Audit - Our in-market SEO specialists crawl your website and examine several dozen factors that contribute to strong search engine rankings before agreeing that a periodic review of SEO strategy is sound practice. Our team then uses this information to frame goals.
Keyword Research for Global SEO
International SEO ensures that search engines can easily identify which countries your company wants to target. It also shows search engines which languages you use to attract customers from different countries or speak different languages.
International Keyword Research - Globalising your targeted keywords is more than translating your core website. Our team of international experts will help determine local search trends, highly profitable searches, variations on proven high performing keywords and potential gaps in comparison to what your competition is doing.
Optimizing your SEO
On-Page Optimization - Our team has performed thousands of on-page optimizations and understand the nuances and in-country best practices across all digital platforms. We draw from our page-level keyword strategy and ensure that unique keyword targets for priority pages are worked into all areas beneficial to SEO.
Content Gap Analysis - Content remains a key element of a sound SEO strategy. Our team of SEO experts will audit your website’s content to not only ensure that it aligns with the local languages but that it complies to various search engine best practices.