Business-to-business (B2B) is a transaction or business conducted between one business and another.
B2B transactions tend to happen in the supply chain where one company will buy raw materials from another.
A company selling to businesses can also sell to consumers.
A firm that provides health and wellness consulting to corporations can also tell individuals one-on-one or in group presentations.
Meanwhile, business-to-consumer (B2C) are those made between a company and individual consumers
On the internet, B2B (business-to-business), also known as e-biz, is the exchange of products, services or information like ecommerce between businesses, rather than between businesses and consumers.
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