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linkedin ads

LinkedIn Ads

Premium B2B Advertising Platform – Reach professionals and decision-makers with LinkedIn Ads, the ideal platform for B2B marketing. Target by job title, industry, company size, and more to promote your brand, generate leads, and drive conversions.

Leverage sponsored content, InMail, and dynamic ads for high-impact business growth.

Unlock Dublin’s B2B Market with High-Converting LinkedIn Ads

In Dublin’s competitive business landscape, decision-makers aren’t just browsing LinkedIn—they’re actively searching for solutions, partners, and service providers. The question is: When they’re ready to buy, do they find your business or your competitors? At Globe Boss, Dublin’s premier digital marketing agency, we specialize in crafting high-impact LinkedIn Ads campaigns that connect your business with qualified leads, executives, and key decision-makers—precisely when they’re most receptive.

Why LinkedIn Ads Are Essential for Dublin’s B2B Growth

Unlike other platforms where users scroll passively, LinkedIn is where professionals actively research solutions. Consider these compelling stats:

  • 80% of B2B leads come from LinkedIn (vs. just 13% on other platforms)
  • LinkedIn users have 2x the buying power of the average web audience
  • 94% of B2B marketers use LinkedIn for content distribution

For Dublin businesses targeting other businesses—whether you offer financial services, SaaS solutions, legal expertise, or professional consulting—LinkedIn Ads provide unmatched precision in reaching:

C-level executives
Department heads
Industry professionals
Companies by size

Perfect for targeting Dublin’s thriving business districts from Silicon Docks to IFSC.

LinkedIn Ads targeting options for Dublin businesses

Maximize Your LinkedIn Ads ROI

Hyper-Targeted Audience Strategies

Most agencies rely on basic job title targeting. We go deeper with:

  • Account-Based Marketing (ABM): Target specific Dublin companies by name

  • Lookalike Audiences: Reach new prospects similar to your best clients

  • Intent Signals: Engage users who recently interacted with relevant content

  • Exclusion Filters: Eliminate irrelevant roles or companies wasting your budget

For a Dublin-based SaaS company, we combined targeting for:

  • IT Directors in companies with 50+ employees

  • Who engaged with cloud-computing content in the past 90 days

  • Excluding current customers and competitors

Result? 45% lower cost-per-lead compared to their previous Google Ads.

Ad Creative That Speaks the Language of Decision-Makers

LinkedIn demands a different approach than Facebook or Instagram. Our Dublin-based team crafts:

  • Professional yet compelling ad copy that addresses pain points

  • Case study-driven content showcasing measurable results

  • Thought leadership pieces that build authority

  • A/B tested CTAs optimized for lead generation vs. brand awareness

Decision-makers don’t have time for fluff—they want clarity, impact, and results. Your ad creative should speak their language: ROI, scalability, and competitive edge. Cut through the noise with bold messaging that aligns with their strategic goals. When you talk like a leader, you win the attention of leaders.

Conversion-Optimized Campaign Structures

We build complete sales funnels tailored to LinkedIn’s unique ecosystem:

  • Top of Funnel: Sponsored Content to build awareness

  • Middle of Funnel: Message Ads to nurture prospects

  • Bottom of Funnel: Lead Gen Forms for seamless conversions

Landing Pages That Mirror Your Ad’s Promise

Nothing kills ROI faster than sending LinkedIn traffic to generic homepages. We ensure:

  • Message-match continuity between ad and landing page

  • Mobile-optimized designs (over 60% of LinkedIn use is mobile)

  • Social proof with client logos/testimonials

  • Frictionless forms with smart field reduction

The Hidden Costs of Poor LinkedIn Ads Management

Woman analysing data charts on laptop in office.

Ready to Turn LinkedIn Scrollers Into Paying Clients?

Globe Boss offers tailored solutions:

🔍 Free LinkedIn Ads Audit: Identify missed opportunities in your current strategy
📈 Starter Campaign: Perfect for businesses new to LinkedIn Ads
🚀 Full Management: End-to-end strategy and optimization

Your ideal clients are on LinkedIn right now—make sure they see you first. Contact Globe Boss today to schedule your free consultation.

Many Dublin businesses waste budget on:

❌ Overly broad targeting (e.g., “all managers in Ireland”)
❌ Corporate jargon-heavy creative that fails to engage
❌ No lead qualification attracting unvetted prospects
❌ Static campaigns without ongoing optimization

With Globe Boss, you get fortnightly optimizations based on real engagement data to ensure peak performance.

Why Dublin’s Top B2B Companies Choose Globe Boss

✔ B2B Specialists: We speak the language of LinkedIn marketing
✔ Dublin Market Expertise: Understand local business nuances
✔ Full-Funnel Approach: From awareness to conversions
✔ Transparent Reporting: Know exactly how your budget performs

Business presentation on LinkedIn Ads performance analytics.