Setting up Google Analytics 4 (GA4) using Google Tag Manager (GTM) is a streamlined process that allows you to track user interactions on your website effectively. Here’s a step-by-step guide to get GA4 up and […]
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Understanding the Referrer Variable in Google Tag Manager Google Tag Manager (GTM) is a powerful tool that enables marketers and webmasters to manage and deploy marketing tags (snippets of code) on their websites without modifying […]
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