Globe Boss logo with tagline 'Rising to the Top'.

How to find your ga4 measurement id

Computer screen displaying data analysis software interface.

How to Find Your GA4 Measurement ID

Google Analytics 4 (GA4) is the latest version of Google Analytics, designed to give users more powerful tools and insights into their website traffic and engagement. One of the foundational elements of GA4 is the measurement ID, which is critical for connecting your website or app to the GA4 property. Here’s a step-by-step guide on how to find your GA4 measurement ID.

Step 1: Access Google Analytics

  1. Log into Google Analytics: Navigate to the Google Analytics homepage and log in with your Google account that has access to the GA4 property you’re interested in.

  2. Select Your GA4 Property: Once logged in, you will see a list of properties. If you have multiple properties, make sure to select the GA4 property you want to work with.

Step 2: Navigate to Admin Settings

  1. Go to Admin: In the bottom-left corner of the Google Analytics interface, click on the “Admin” gear icon.

  2. Select the Right Account and Property: Ensure that you have selected the correct account and GA4 property in the dropdown menus. You’ll see three columns: Account, Property, and View.

Step 3: Locate the Measurement ID

  1. Property Settings: In the middle column titled “Property,” look for an option called “Data Streams.” Click on it.

  2. Choose Your Data Stream: You will see a list of data streams associated with your property. Click on the web data stream you want to get the measurement ID for (if you have more than one).

  3. Finding the Measurement ID: After selecting your data stream, you will be redirected to a page that displays your data stream’s settings. Here, you will find the Measurement ID listed at the top of the data stream settings page. It typically starts with “G-” followed by a series of characters.

Step 4: Copy the Measurement ID

  1. Copy the ID: Simply highlight the measurement ID and copy it to your clipboard. This ID will be used for configuring your website or app for tracking.

Additional Tips

  • Implementing the Measurement ID: After retrieving your measurement ID, you can implement it into your website’s tracking code. This involves adding the GA4 configuration to your website using either a tag manager like Google Tag Manager or directly in the code.

  • Verifying the Setup: It’s a good practice to verify that your GA4 property is working correctly after implementation. You can do this by checking real-time data in your GA4 interface to see if any events or traffic are being recorded.

  • Changing Properties: If you’re working with multiple GA4 properties, remember that each property will have its own unique measurement ID. Be sure to keep track of which ID corresponds to which property.

  • Updated Interface: Google often updates the Analytics interface, so if you’re following this guide after significant time has passed, the steps may vary slightly. Always refer to Google’s official documentation as a reliable source.

Conclusion

Finding your GA4 measurement ID is a straightforward process that is crucial for effective tracking in your analytics efforts. By following these steps, you can ensure that you have the necessary ID to integrate Google Analytics 4 with your website or application seamlessly.