We don't just run campaigns — we build the software behind them.
Every tool here started as something we needed for our own client work, then got hardened until it was good enough to hand to someone else. Seven products, built and maintained in Dublin.
Desktop software 1 product
SEO Reporter
Connect Google Analytics 4 and Search Console once, then generate client-ready SEO reports in minutes instead of an afternoon. Runs on your own machine — client data never leaves it.
- Live GA4 + Search Console data, cached locally for instant reports
- Multi-client: switch between every property you manage
- Plain-English insights that trace back to real metrics — nothing invented
- White-label PDFs with your own logo, colours and contact details
- Traffic-source reporting including AI assistants like ChatGPT and Perplexity
WordPress plugins 6 products
GB LinkWise
Internal linking
Finds the internal links your content should have and writes them in — then keeps watch as the site grows.
- AI link suggestions across Claude, ChatGPT, Gemini and DeepSeek
- Orphan pages, broken links and click-depth audits
- Competitor keyword import with content-gap ideas
- llms.txt generator for AI search visibility
CrawlBoost
Crawl optimisation
Controls what search engines crawl and how often, so your crawl budget lands on pages that earn money.
- Dynamic XML sitemap
- Visual robots.txt manager
- Internal linking dashboard
- AI-assisted crawl recommendations in Pro
Detect
Metadata auditing
Scans every page for duplicate and missing titles and descriptions — the silent problem most sites never check for.
- Reads metadata from five major SEO plugins
- Duplicate and missing title/description reports
- Built on its own tables, so large sites stay fast
- AI semantic near-duplicate detection in Pro
GB Speed Optimizer Pro
Performance
Scans your Core Web Vitals, then applies the fixes itself instead of handing you a list of things to go and do.
- Caching, minification, image and font optimisation
- Database cleanup and CDN setup
- Scheduled scans with before-and-after scores
- White-label client reports for agencies
Sentinel
Security monitoring
Watches for the way sites actually get taken over — hidden admin accounts and code that reinstalls itself after a cleanup.
- Alerts the moment a new admin or role change appears
- Hourly baseline diffing of plugins, mu-plugins and theme files
- Catches code hidden in database tables, not just files
- Runs alongside Wordfence or Sucuri, not instead of them
WhatsApp Chat
Lead capture
A floating WhatsApp button that opens a conversation already half-written, and tells you when you're actually available.
- Pre-filled message per page
- Business-hours online and offline states
- Opens the app directly on mobile
- Tracks every click as a GA4 event
Need something that doesn't exist yet?
We build tools for our own clients first. If you've got a job that no plugin on the market handles properly, tell us what it is.
